Email Direct Marketing (EDM) or Online Newsletters
EDM Email Direct Marketing or Newsletters within your website.
Saves you time & money.
We do everything from account setup through custom design templates with your website making it easy for your business to create a newsletter or EDM’s with maximum impact and your response rates fly high.
It keeps you in control, it’s easy! No technical skills? No problem! You’ll find our sending bulk email’s a breeze, saving you time and money. No special software to load on everyone’s computers and no licenses to deal with, works on your website from practically anywhere.
Direct marketing messages emphasise a focus on the customer, data, and accountability. Direct marketing messages capturing attention with the striking headline addressed directly to the customers, clients or students and relies on being able to address the members of a target market.
Direct marketing seeks to drive a specific “call to action.” For example, an advertisement may ask the prospect to call a free phone number or click on a link to a website.
Direct marketing emphasises trackable, measurable responses from customers. Direct marketing is practiced by businesses of all sizes. A well executed direct advertising campaign can prove a positive return on investment by showing how many potential customers responded to a clear call-to-action. General advertising eschews calls-for-action in favour of messages that try to build prospects’ emotional awareness or engagement with a brand. Even well designed general advertisements rarely can prove their impact on the organisation’s bottom line.
Sending marketing messages through email or email marketing is one of the most widely used direct marketing methods. One reason for email marketing’s popularity is that it is relatively inexpensive to design, test, and send an email message. It also allows marketers to deliver messages around the clock, and to accurately measure responses.